“Brands will use
clever communications, rather than their identity, to express their character
because people are more interested in the brand’s attitude and impression”(page
136) If I was to lay out what talents I
thought possessed the list would contain talents like juggling but since this
is a view of my talents in the professional word I would say that the one and
only talent that would mean anything in the world of advertising would be that
Im artist and genuine about what I feel passionate about. Im the person
that likes to be shoulder deep in my dedication for work. Because I feel so
passionate for the work I do, I would never let a single piece of work leave my
hands until I knew it couldn't be any better. “Simplicity
is wisdom. Wisdom is simplicity”(page 132) Im the person who has
actually experienced Stendhal Syndrome where one becomes completely overwhelmed
with the beauty of a piece of work that you feel light headed and start to cry.
Its something Im not ashamed of because its what separates me from other
people, and I feel that it gives me an edge. “Brands
will aim to take the dullness out of life’s administration: banks will have
coffee bars and supermarket shopping will become fun”(page 137)
No comments:
Post a Comment